Hi.
I’m passionate about crafting beautiful work that delivers real results, with over 20 years’ experience across multiple agencies, brands, channels, industries and technologies.
From CRM and CX through to advertising and content, I've led conceptual, copy, design and motion teams for global, EMEA and UK brands of all shapes and sizes. Delivering multiple award-winning B2B and B2C campaigns at shows including D&AD, Cannes, The DMAs, The Caples and The Drum.
I’ve also helped win Campaign Agency of the Year four times across three different agencies. Like a copywriting Clarence Seedorf.
I was a mentor for both the Jolt Academy and the Creative Equals 'Creative Comeback' programme for several years. I've also judged various categories at the DMA Awards, D&AD, Creative Circle, Cannes Young Lions and The Chip Shop Awards.
Outside of work, I tend to be found either running down country lanes and trails or running around after my children. Rarely at the same time.

Shiny objects 🏆
I'm proud to have won over 50 awards across lots of different projects for lots of different clients. Some as the creative, some as the CD or ECD. All through a lot of blood, sweat and (occasional) tears.
2025
Silver
The Drum Digital Experience Awards
2 x BIMA Awards
Bronze
The Drum B2B Awards
BIMA Awards
Shortlist
Financial Services Forum
2023
Shortlist
Effie Awards MENA
2022
Bronze
ClearChannel Outdoor Media Awards
Shortlist
The DMA Awards
2021
Wood Pencil
D&AD Awards
Gold
The Drum Design Awards
Silver
The Drum Design Awards
The Drum Social Purpose Awards
ANA B2 Awards
Bronze
The DMA Awards
2 x Creative Pool Awards
Shortlist
The One Show
LIAs
The Clios
2 x The Drum B2B Awards
The Drum Social Purpose Awards
2 x Creative Pool Awards
Shorty Awards
2020
Gold
The DMA Awards
Silver
The One Show
4 x The DMA Awards
The Caples
2 x Creative Circle
Bronze
5 x The DMA Awards
The Caples
Creative Circle
Creative Pool Awards
Shortlist
4 x The Caples
2 x The DMA Awards
Gerety Awards
2019
Gold
Campaign Big
The Drum B2B Awards
The DMA Awards
Silver
The DMA Awards
Bronze
Cannes Lions
3 X The DMA Awards
Shortlist
Eurobest
5 x The DMA Awards
2018
Shortlist
The DMA Awards
2017
Gold
The DMA Awards
Bronze
The DMA Awards
Shortlist
The DMA Awards
2016
Gold
The DMA Awards
Shortlist
The Caples
3 x The DMA Awards
2015
Gold
The Drum MOMA Awards
Engagement & Loyalty Awards
Bronze
2 X The DMA Awards
Shortlist
The DMA Awards
2012
Gold
The DMA Awards
NMA Awards
Silver
The DMA Awards
2010
Bronze
IPA Effectiveness Awards
2009
Silver
Mobile Content Awards
Shortlist
Mobile Entertainment Awards
2007
Silver
IVCA
2006
Gold
OTC Awards
Shortlist
Campaign Digital
2005
Silver
OTC Awards
1986 (approx)
One length 🏊♂️
School swimming badge