Hi.
I’m passionate about crafting beautiful work that delivers real results, with over 20 years’ experience across multiple agencies, brands, channels, industries and technologies.
From CRM and CX through to advertising, integrated, content and social, I've led multidisciplinary teams for global, EMEA and UK brands of all shapes and sizes. Delivering multiple award-winning B2B and B2C campaigns at shows including D&AD, Cannes, The DMAs, The Caples and The Drum.
I’ve also helped win Campaign Agency of the Year four times across three different agencies. Like a copywriting Clarence Seedorf.
I was a mentor for both the Jolt Academy and the Creative Equals 'Creative Comeback' programme for several years. I've also judged various categories at the DMA Awards, D&AD, Creative Circle, Cannes Young Lions and The Chip Shop Awards.
Outside of work, I tend to be found either running down country lanes and trails or running around after my children. Rarely at the same time.

Shiny objects 🏆
I'm proud to have won over 50 awards across lots of different projects for lots of different clients. Some as the creative, some as the CD or ECD. All through a lot of blood, sweat and (occasional) tears.
Wood Pencil
D&AD Awards / Graphic Design - Motion Design
Gold
Campaign Awards / Customer Engagement Agency of the Year
Campaign Awards / Customer Engagement Agency of the Year
Campaign Awards / Customer Engagement Agency of the Year
Campaign Awards / Customer Engagement Agency of the Year
Campaign Big / Print
The DMA Awards / Best Design or Art Direction
The DMA Awards / Best Loyalty or CRM Programme
The DMA Awards / Best Use of Unaddressed Print
The DMA Awards / IT & Telecommunications
The DMA Awards / IT & Telecommunications
The Drum B2B Awards / Best Digital Campaign
The Drum Design Awards / Motion Craft Design
The Drum MOMA Awards / Relationship Building & CRM
NMA Awards / Special Award for Technological Innovation
Engagement & Loyalty Awards / Best Marketing Campaign
OTC Awards / DM Campaign of the Year
Silver
Campaign Awards / Customer Engagement Agency of the Year
ANA B2 Awards / Integrated Marketing Program: Large Enterprise
BIMA Awards / Digital Product Development
BIMA Awards / Health & Wellness
The Caples / PR
Creative Circle / Best Direct Campaign
Creative Circle / Direct Craft - Best Use of Design for Positive Change
The DMA Awards / Best Design or Art Direction
The DMA Awards / Best Thoughtful Campaign
The DMA Awards / Best Use of Film, Video or Moving Image
The DMA Awards / Best Use of New Technology
The DMA Awards / Charity
The DMA Awards / Public Sector
The Drum Design Awards / Moving Imagery Design
The Drum Digital Experience Awards / Health & Wellness
The Drum Social Purpose Awards / Best Social Media Campaign
IVCA
Mobile Content Awards
The One Show / Craft - Writing
Bronze
Campaign Awards / Customer Engagement Agency of the Year
Campaign Awards / Customer Engagement Agency of the Year
BIMA Awards / Technology of the Year
Cannes Lions / Direct
The Caples / Direct Mail
ClearChannel Outdoor Media Awards / National Social Impact
Creative Circle / Best Charity or Public Service Direct Campaign
Creative Pool Awards / Animation
Creative Pool Awards / Direct Mail
Creative Pool Awards / Social Good
The DMA Awards / Best Creative Solution
The DMA Awards / Best Customer Acquisition
The DMA Awards / Best Customer Journey
The DMA Awards / Best Data Strategy
The DMA Awards / Best Design or Art Direction
The DMA Awards / Best Integrated
The DMA Awards / IT & Telecommunications
The DMA Awards / Best Launch
The DMA Awards / Best Loyalty or CRM Programme
The DMA Awards / Best Use of Mail
The DMA Awards / Best Writing
The DMA Awards / Utilities & Telecommunications
The Drum B2B Awards / Creative Innovation
IPA Effectiveness Awards
Shortlist
Campaign Digital
The Caples / Ambient, Gorilla or Outdoor
The Caples / Not For Profit
The Caples / Traditional Media
The Caples / Writing for Direct
The Caples / Not For Profit
The Clios / Integrated Campaign - Public Service
Creative Pool Awards / COVID
Creative Pool Awards / Integrated
The DMA Awards / Charity
The DMA Awards / Best Customer Journey
The DMA Awards / Best Digital Performance
The DMA Awards / Best Email
The DMA Awards / Best Loyalty or CRM Programme
The DMA Awards / Best Technology
The DMA Awards / Best Use of Out of Home
The DMA Awards / Best Use of Mobile or Connected Devices
The DMA Awards / Best GDPR Communication
The DMA Awards / Best Brand Building Campaign
The DMA Awards / Utilities & Telecommunications
The DMA Awards / Utilities & Telecommunications
The DMA Awards / Best Writing
The DMA Awards / Best Writing
The Drum B2B Awards / Best Content Marketing Campaign
The Drum B2B Awards / Best Digital Campaign
The Drum Social Purpose Awards / Best Integrated Campaign
Effie Awards MENA / B2B Product & Services
Eurobest / Breakthrough on a Budget
Financial Services Forum / Agency of the Year
Gerety Awards / Alternative
LIAs / Production & Post-production - Remote Production
Mobile Entertainment Awards
The One Show / Innovation in Lockdown
OTC Awards
Shorty Awards / Best PSA